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Rutger Hoorn, CIS, DES

Rutger Hoorn is an accomplished explorer, event industry professional, content creator, relationship builder, and father :wink:. Traveling throughout the year to connect and build relationships, Hoorn works to create memorable event experiences for Ovation Global DMC.

How a Virtual Incentive Event Can Work

While face to face meetings, conferences, and events can seem to more naturally convert into online replacements, it is the “I” in MICE – the Incentive, which is most difficult to imagine transposed into a virtual format. That said, DMCs are nothing but creative and imaginative. We at Ovation Global DMC recently launched our Virtual Incentive Experience (V.I.E.) for Spain and I wanted to share how we did it.