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Five Things You Can't Miss Roundup

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Happy Friday!

This week we're talking all things marketing – digital, content, agencies, and strategy! Here are five articles that you absolutely can't miss:

Value Beyond Revenue: 5 Things You Get from Effective Digital Marketing

With the growth of technology and internet use, it seems like everyone is connected to the web in some form or another. This makes the digital landscape the perfect place for engaging customers and generating leads through digital marketing. We know the first thing that comes to mind when marketing is revenue. That’s what ultimately generates your business after all. We’d be crazy to knock the need to gain revenue, but tracking revenue is the tip of the iceberg when it comes to the benefits of effective digital marketing. – Read more.

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16 RESOURCES THAT’LL MAKE YOU BETTER AT CONTENT MARKETING

As a content marketer, you need to keep up with the latest tools and resources that can make you more effective at strategies such as digital marketing, content marketing, and measuring SEO success. Things evolve quickly in the industry, so adaptability is key. Check out the following resources that we at Nifty Method recommend to stay ahead of your competitors and help your clients succeed. – Read more.

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Are You Ready To Outsource Your Marketing and Work with an Agency?

Does outsourced marketing make good business sense? For many startups and small businesses, the answer is yes. But it’s more than just a question of the work you want done and what you’re willing to pay for it. Read more.

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Up-level Your Marketing Strategy For 2021

It’s time to move out of maintenance mode. For many, 2020 was the year of the void—the year where if you were lucky enough to keep your job, you put everything in maintenance mode, kept your head down, and (strategically) hoped for the best. Sure, there were some outliers and, yes, some companies expanded their marketing spend. No matter what, every company had to deal with adversity—reduced budgets and staff, remote work, new systems to manage collaborations differently, uncertainty, and more. Read more.

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How to Craft a Content-Marketing Strategy That Works

Did you know there are nearly 93,000 Google searches every second? If you want your content to rank well within any of those relevant searches, search-engine optimization (SEO) and content marketing must be part of your strategy. But not just any optimized content works. To get the highest return on investment from your content, you must spend time creating original, evergreen content that educates readers. Read more.